Attracting and Retaining Top Talent

Attracting and Retaining Top Talent

Engage! CLE Gilmour group

Written by: Ashley Basile Oeken

I hear it all the time from HR departments, we want to hire the best and the brightest. Terrific, I tell them — what are you doing to attract and retain them? The result is a perplexed look.

This is a new generation, one that cares less about money and more about purpose. Employers need to change the way they look at Millennials in order to attract AND retain them in their companies. Employers need to get competitive with their offerings if they want to KEEP this awesome talent. Here are a few things that can help.

Young Professional Groups

Cleveland is home to more than 75 of them. Start your own – Engage! Cleveland can help or encourage your employees to find a good fit by visiting our website. Still not sure what they want, have them come to one of our events, where they can get a taste of multiple groups and meet a lot of the young professionals involved. These groups lead to friends, connections, new networks and a greater chance that your employees will stay in Cleveland. Our research shows that young professionals engaged in the community are 2-3 times more likely to stay.

Sell the City of Cleveland

This sounds easy, but most employers do a terrible job of selling this awesome city. Employers do a great job of selling their company, but often fall short on selling the city. 75% of young professionals first choose the city they want to live in and THEN look for a job. This means you have to sell the city. Engage! Cleveland can also help here. We provide presentations, tours and attraction materials to potential or recent new hires.

Flex Time

Allow your employees some flextime so they can run to a doctor’s appointment, volunteer, join a committee, etc. They want to be involved and a little bit of a flexible schedule helps immensely with work/life balance. A recent EC survey found that 99% of respondents highly value work/life balance.

Finding Purpose

Help your employees find purpose in their work and their personal lives as well. Young professionals want to feel that they have purpose and that they are making change. Employers can help them to realize this potential.

Need more advice about your young professional talent? Contact EC to see how we can help.